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| November 24, 2010 | ||
| Insider NewsletterA weekly summary of the best in Bloomberg Businessweek and Businessweek.com | ||
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 | Editor's Memo 
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|  POLITICS & POLICY  Strapped States to Hollywood: Stay Home They're ending generous tax incentives designed to lure Hollywood film and TV productions  COMPANIES & INDUSTRIES  How Kia Is Rapping Its Way into America's Heart The Korean automaker is luring more drivers with low prices and edgy ads  GLOBAL ECONOMICS  Campbell's Quest for Productivity The food company enlists its workers to help squeeze every efficiency out of its plants. "We push ourselves to stretch beyond what we believe is possible"  SOFTWARE  HP's New CEO Steps Up Research Spending Chief Executive Leo Apotheker says he'll spend more on R&D, partly to create compelling software. "A secret sauce," he says, will help HP's consumer technology better serve business buyers  GIGAOM  • From GigaOm   In Aisles, Consumers Turn to Mobiles for Holiday Shopping An IDC survey predicts that 28 percent of U.S. holiday spending will involve mobile commerce or social networking  VIEWPOINT  Technologies for a Lazy Small Business Owner Several business tools could help small business owner Gene Marks, if only he were more motivated  FOCUS ON ENTREPRENEURS, NOVEMBER 2010  A Boot Camp for Women Angel Investors To increase funding options for companies led by women, a new fellowship aims to train more women to become investors in startups  FOCUS ON ENTREPRENEURS, NOVEMBER 2010  Could Bowling Strike It Big in Times Square? Bowlmor's Tom Shannon is counting on a $23 million bowling alley in the heart of Manhattan to become a hot location for corporate events  FOCUS ON ENTREPRENEURS, NOVEMBER 2010  Bartering Art for Health Care A festival where uninsured artists and musicians exchange work for medical attention is attracting interest from organizers and physicians across the country looking to replicate the model Why Obama Keeps Mentioning China With a GOP-led House likely to push spending cuts, he sees China as a good rallying issue for U.S. spending policy Irish Rescue Could Dwarf Greek Bailout Ireland will seek emergency international aid totaling as much as 60 percent of the size of its economy to save its banks and bolster its finances—dwarfing the Greek bailout  EXECUTIVE GIFT GUIDE 2010  Christmas Lights, Taken to Extremes Who are the people who spend thousands of dollars to festoon their homes with thousands of colored bulbs?  WINE OF THE WEEK  A Perfect (and Cheap) Thanksgiving Red For only $12, the 2008 Palo Alto Reserve from Chile is a balanced, earthy red that is the perfect accompaniment to turkey  VIEWPOINT  GMAT Cheaters Beware As B-school hopefuls prepare for the GMAT, the test's sponsor warns about the monumental risks, and the minuscule benefits, of cheating  THE DRUCKER DIFFERENCE  As the Walkman Retires, Sony Rewires Outpaced by Korean and U.S. rivals, the Japanese electronics giant is getting its mojo back under the direction of Chief Transformation Officer George Bailey  MARSHALL & FRIENDS  How to Make a Great Business Great Authors Mark Thompson and Brian Tracy explain why small companies outpace bigger rivals, how employing excellent workers is "free," and why recession is the best time to invest in your business  CREATIVE LEADERSHIP: JOHN R. RYAN  Leadership Skills for Driving Innovation Never fool yourself into thinking your business doesn't have time or money to foster creativity  COLUMNS  Ireland Shows Supply-Side Shortcomings The rapid declawing of the debt-ridden Celtic Tiger should spell the demise of supply-side economics—especially for Congress Film Subsidies Cut, Suspended Bloomberg's Melissa Long reports on states' incentives for makers of film, television shows and commercials  COMMODITIES  As Commodity Costs Rise, Companies Try to Preserve Profits Higher prices for raw materials, labor, and transport will crimp the bottom line for some companies. Here's what they're doing 
 | FEATURED SLIDE SHOWS > > Featured Blog   Amazon's Kindle may not yet be a success story on business school campuses, but there appears to still be hope for the Apple iPad.  Alison Damast—Getting InREAD MORE >ADVERTISEMENT   
 In today's market, there's more to trading covered calls than just buying a stock and selling a call. With a complimentary 3 month subscription to Bernie Schaeffer's "Covered Call Plus", you'll learn how to maximize income without limiting your upside while still reducing downside exposure.         FEATURED COLUMN      America's Best Days Are Ahead—If It's Competitive    Now is the time for government to work with the private sector to create conditions that will drive, rather than impede, growth       FEATURED VIDEO      Ireland's Low Corporate Taxes    Bloomberg's Elliott Gotkine reports from Dublin on the start of loan negotiations with European Union and International Monetary Fund officials that may threaten the country's low-tax policies | 
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